Thursday, 12 March 2015

Evaluation Question 2

How does your media product represent particular social groups?

My target audience would mainly be in the band E on the demographic table. Band E is where you are unemployed, a student or a casual worker but some may also be in band D which is semi skilled and unskilled manual workers. In the psychographic table, my target audience would be aspirers. My audience seeks status and are orientated to image and appearance and are also into fashion.
The qualities I have implied for this group are that although they may seem grungy, they would also be good people.

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